About Jo-Lynne Shane


Hi, I’m Jo-Lynne. Welcome to my li’l home on the Internet! I’m a Christ-follower, style watcher, recovering runner, real foodie, hopeless coffee snob, and self-professed girly-girl. My husband says I have two speeds — stop and go. I like to say I’m the most outgoing introvert you’ll ever meet. I love a good party, but I’m just as happy to stay home with my Kindle and a glass of wine.

I started blogging as Musings of a Housewife in 2006, but rebranded the site as Jo-Lynne Shane in 2014. What started as an impulsive hobby has evolved into a fulfilling career that provides me with many amazing experiences and unique opportunities, but best of all, a diverse group of friends around the globe. It’s so much fun getting to know you all through comments and social conversations.

Over the years, my blog has evolved from a memoir blog to what I call a personal lifestyle blog. My posts span a variety of topics, but I primarily share practical style and beauty for the modern mom as well as healthy recipes for busy families, fitness inspiration and anecdotes from my rocky journey as a mid-life runner, and tales from our family travel adventures. And sometimes I just write a newsy post about what’s going on in my life.

I love the conversations that develop as a result of my posts, so please feel free to leave a comment or email me anytime. I welcome all kind and constructive comments. Haters need not apply. :-)

I live and work from home in the suburbs of Philadelphia with my husband of 20 years and our three children, ages 9, 12, and 15. Yes, I was a child bride. Ha! No, really, I have been on this earth for 43 years and counting, and I’m not apologetic about it. I embrace my age and the wisdom that presumably comes along with it. I wouldn’t trade who I am today for all the water in the fountain of youth, although a few less wrinkles would be nice.

family picture photo 2014

My Style 

I describe my style as casual comfort with a touch of glamour. I love cashmere sweaters, colorful handbags, and a great wedge sandal, and I’m a sucker for a pair of designer jeans. I have no problem mixing high quality fashion with disposable clothing, and I’m not afraid to try a new trend here and there. (Here’s a page I put together with many of my favorite products for your fashion inspiration and shopping convenience.)

I tend to wear variations of the same theme (hello, skinny jeans and boots!) so sometimes I fear that my looks get boring, but then again, this is real life I’m living here. I’m a regular mom who works alone from home in the suburbs and spends the afternoons driving the kids to and from their various activities, so there’s no need for high style.

My goal is to feel good and look put together without being fussy, and I post my outfits here to inspire you to take a little extra time for yourself in the mornings so you will look and feel your best all day.

My Blogging Schedule

Okay, one thing about me. I’m not much for schedules. I tend to fly by the seat of my pants, and as much as I’ve tried to get myself on a blogging schedule, it just doesn’t seem to happen. But there are two days of the week that I don’t mess around with — Wednesdays and Fridays.

Daily Mom Style is always published on Wednesday, and that is where I post my daily outfits and share a little about how I put them together and where I wore them.

Daily Mom Style Sidebar

Fashion Friday (yes, published on Friday) is where I share recent fashion finds, great sales, and the latest trends, and show how to make them work for the average suburban mom. This is also a fashion linkup.

FashionFriday2015_450 (2)

On Monday or Tuesday, I often publish a new-to-me recipe or an old tried-and-true favorite. All of my recipes are filed by category in my Recipe Index.


On the other days, I may share a bonus fashion post or a new beauty product I’m loving, a post about my fitness journey, or a recent family travel adventure.


On the weekend, I often write a newsy post to update you on what’s going on in my life. I affectionately call these my Coffee Talk posts. I don’t really miss the early days of blogging because I love the opportunities that have developed as this space has evolved, but I do miss this type of casual, newsy post that seems to be all too rare these days, so this is my attempt to keep traditional blogging alive. If you like these posts, I hope you’ll leave a comment and give us a little peek into your life as well!


Why I Blog

Besides the fact that I have no unspoken thoughts and the incessant need to over-share, blogging has opened up many exciting doors of opportunity for my family and me. One of my greatest honors was being named one of the 50 most powerful and influential women in social media by Nielsen Online in 2009.

I’ve made appearances for Hebrew National, Huggies, Neiman Marcus, and Bloomingdales and I’ve traveled as press for CAbi, TJMaxx, iRobot, Chick-Fil-A, Target, CVS, Bosch, and Disney World.

I’ve worked as a brand ambassador and/or spokesperson for brands such as Udi’s Gluten Free Foods, Krusteaz, Tanger Outlets, InStyle Magazine, Shout Laundry, Payless ShoeSource, Ross Dress For Less, Rack Room Shoes, Hallmark, CVS Pharmacy, and CAbi Clothing; and my writing has been featured on Mothering.com, BlogHer.com, and various local publications.

My recipes have been featured in RedbookElleCosmopolitan, and Southern Living magazines, and on DoctorOz.com. I also authored The Everything Gluten-Free Breakfast and Brunch Cookbook with Adams Media.

My biggest claim to fame to date is my advertorial for Olay in the October 2012 edition of Cosmopolitan Magazine! I am still pretty stoked about that!


Blog Monetization & Disclosure

Sometimes people send me stuff. I will tell you when I write about something that was given to me. I purchase all of my clothes and accessories unless otherwise noted. I do write sponsored posts, accept advertising as well as products for review, and I often use affiliate links in my posts. You have my word that I only work with brands that I can wholeheartedly endorse, and I only promote products that I use and love.

Sponsored posts, reviews, and affiliate links enable me to bring you the latest in fashion, beauty products, tech, home and food. Plus, they help pay the bills, yo! It is costly to run this site, so I appreciate your support. Here’s the breakdown.

Ads appearing in my sidebar and at the top and bottom of my blog may be in exchange for monetary compensation.

Sponsored posts are when a brand or PR firm pays me to write a post on a particular topic. I write these posts 100% myself, and when a post is sponsored, I will always tell you.

Reviews are not paid, but a product is provided for me to share with you if I decide I like it, or a piece of clothing is provided for me to style into one of my daily outfits. Again, I will always tell you if I get a product for review, and any items marked ‘c/o’ in my outfit details were gifted to me.

Affiliate links generate a commission (3-10%) if you purchase from the vendor to which I linked. You are not charged an extra when you shop through my affiliate links, so click away!

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Feel free to email me anytime at [email protected].